| History
In 1939, Frank Wilhelm would begin his journey into the
heating industry. He utilized his field experience and his
passion to design an oil fired warm air furnace that would
set a standard to which all others would be measured. In
doing so, he designed and manufactured the furnace known
today in the industry as the “HALLMARK”. He later
would start, along with his father and brother, the Atlantic
Heating and Cooling Company in Baltimore, Maryland.
The company, large enough to produce thousands of furnaces
annually, yet small enough to appreciate each order received.
Frank Wilhelm made sure that each of his customers received
his personal attention with every order placed.
The “Hallmark” would soon be recognized by
all technicians as the furnace that was the most “serviceable” in
the industry. When ever you talked with Frank, there was
an undeniable sense of pride and satisfaction to his commitment
to customer satisfaction, quality and craftsmanship.
Today, the same tradition is carried on by Boyertown Furnace
Company, who purchased and moved the manufacturing facilities
to Boyertown, Pa. in 1980. The employees, like Frank Wilhelm
take pride in their contribution to the quality and reliability
of each Hallmark produced. “We have not forgotten the
founder’s commitment to customer satisfaction”.
Said Rosemarie Bartchak, Sales and Marketing Manager since
1980, who like Frank, has sold and marketed Boyertown Furnace
Co. with a “personal touch”.
Along with “Hallmark”, Boyertown Furnace has
added two new members to its family. The “ REGAL” for
residential and the “COX” for commercial applications,
giving Boyertown Furnace the most complete line of oil furnaces
in the industry, allowing firing from 65,000 BTUs to 400,000
BTUs.
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